Applying behavioural insights to property flood resilience
This project has researched the motivation behind the decisions people make to protect themselves against flood damage.
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Details
This project has researched the motivation behind the decisions people make (behavioural insights) to protect themselves against flood damage.
This will help risk management authorities in England and Wales to encourage more householders and businesses to install property flood resilience measures, protecting more homes and businesses from the impacts of flooding.
This project was completed September 2020.