Holiday Hangover: Consular Campaign 2013
Holiday Hangover campaign is especially designed to raise awareness, promote responsible behaviour and warn about consequences.
With the holiday season well under way, Holiday Hangover, our consular campaign proves to be a big success with young British tourists in Greece and greatly appreciated by our partners in Greece.
Around 2 million British tourists visit Greece every year and the vast majority of them have a great time here. A small number of them do get in trouble or face difficulties and our Consular team steps in. Approximately half of the consular cases in Greece involve young tourists on holiday in Malia, Laganas, Kavos, Kardamena and Faliraki.
Holiday Hangover campaign is especially designed to raise awareness, promote responsible behaviour, warn about consequences and inform about emergency contact numbers.
This is an in-resort campaign, i.e. we get the message where British tourists actually are. Through a range of material including posters, wristbands, lanyards, contact cards and beer mats distributed either via tour operators or directly to young tourists at the beach and at bars the aim is to remind young British travellers that their behaviour does have consequences and that they can take care of themselves, avoid trouble and have fun at the same time. In addition all campaign material carries the emergency number 112 which means that the number is right there when they need it most.
The British Ambassador John Kittmer launched the Consular Campaign for 2013 at the start of the holiday season in Malia, Crete. The launch took place at the Town Hall in Malia, hosted by the Mayor of Hersonissos, Mr Zacharias Doxastakis and attended by all local stakeholders and partners (local authorities, health services, police, tour operators, hoteliers, bar & restaurant owners).