Press release

NekNominate ’game’ leads to emergency call out in Redcar

Lifeboat and rescue team sent to Saltburn Pier after a teenager announces his intention to jump off it.

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MCA

At just after 5pm (5 February 2013) Humber Maritime Rescue Coordination Centre sent the RNLI Lifeboat based in Redcar and the Redcar Coastguard Rescue Team to Saltburn Pier after receiving reports from Cleveland Police that a teenager was threatening to jump in to the rough seas.

When the teams on scene couldn’t find the teenager further investigations revealed that he was at home. He had posted his intention to jump from the Pier on social media after taking part in a ‘game’ of NekNominate this afternoon.

Humber Coastguard Watch Manager Bev Allen said;

The craze of neknominate is spreading virally through Facebook but before accepting your mission please just stop and think about what you are doing.

If you have been drinking, your judgement will be impaired and you will be more likely to be overcome by the cold, dark sea. Your acceptance of the dare is highly likely to be life threatening.

Alcohol is a contributory factor in a significant number of coastal drownings every year. Alcohol and sea water really don’t mix.

Notes to editors

The MCA understands that NekNominate is a drinking game where young people are ‘nominated’ through Facebook to down strong drinks and carry out dares. The participants often share their exploits after filming them on mobile phones. It’s believed that the social media craze originated in Australia.

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Updates to this page

Published 5 February 2014