Guidance

Make a green claim

How to make an accurate environmental claim for your product, service or organisation.

• From: Department for Environment, Food & Rural Affairs
• Published: 21 December 2016
• Last updated: 30 September 2021
  Show all updates

  1. 30 September 2021

     Added a link to new guidance about the green claims code: making environmental claims.

  2. 21 December 2016

     First published.

Documents

Make an environmental claim for your product, service or organisation

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Details

This is general guidance for businesses that want to display a green credential in marketing, packaging or other communications.

When you make a green claim, it should be:

• relevant to anyone buying or using it
• clearly and accurately stated
• justifiable