Make a green claim
How to make an accurate environmental claim for your product, service or organisation.
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This is general guidance for businesses that want to display a green credential in marketing, packaging or other communications.
When you make a green claim, it should be:
- relevant to anyone buying or using it
- clearly and accurately stated
- justifiable
Updates to this page
Published 21 December 2016Last updated 30 September 2021 + show all updates
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Added a link to new guidance about the green claims code: making environmental claims.
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First published.