Media monitoring: 2008 to 2013
Published 4 July 2012
We were asked:-
- Which company provided media monitoring services to the department in (a) 2008/9; (b) 2009/10; (c) 2010/11; and (d) 2011/12.
2. How much was spent on media monitoring in (a) 2008/9; (b) 2009/10; (c) 2010/11; (d) 2011/12; and (e) what budget has been set for monitoring in 2012/13.
3. What search terms were monitored by the department in 2011/12.
- What search terms are currently monitored by the Department.
We have handled your request under the Freedom of Information Act 2000.
We have conducted a thorough search of our paper and electronic records and the Wales Office holds some of the information relevant to your request. This is given below.
2008 to 2009 | 2009 to 2010 | 2010 to 2011 | 2011 to 2012 | Planned budget 2012 to 2013 | |
---|---|---|---|---|---|
Meltwater | 3308.80 | 3308.80 | 0.00 | 0.00 | |
Stratamatrix – Monitor Cymru | 3910.00 | 15771.78 | 12817.26 | 0.00 | |
COI | 12337.50 | 13327.40 | 17625.00 | 6000.00 | |
Press Data Cymru | 960.00 | 6720.00 | |||
Newspaper Licensing Agency | 2755.26 | 3600.00 | colour | ||
Precise | 3600.00 | ||||
Totals | 22311.56 | 32407.98 | 31402.26 | 28188.39 | 15000 |
From September 2011, the only contract for media monitoring is with Precise; prior to this date we hold no information on search terms. Search terms can be found here.