Guidance
The CMA’s approach to direct consumer protection
How the Competition and Markets Authority (CMA) will help grow the economy, by promoting consumer trust and confidence, and deterring poor corporate practices.
Documents
Details
This document sets out the CMA’s ambitions for consumer protection: the positive impact its work will have on growing the economy by promoting consumer trust and confidence, while deterring poor corporate practices.
It sets out the approach it will take under the new consumer protection regime, including:
- how the CMA will reflect the framework of pace, proportionality, predictability and process
- likely areas of focus
- what stakeholders such as businesses and consumer groups, and other enforcers can expect
Alongside this, the CMA has published final guidance on unfair commercial practices.
Updates to this page
Published 7 April 2025