Importing, selling and labelling wine
Requirements for importers, retailers and wholesalers selling and labelling wine in Great Britain, including labelling laws for wine imports into England from 1 January 2024.
Defra has authorised the enrichment of grapevine products up to a maximum of 3.5% for wine producers.
This authorisation applies:
- to Great Britain (England, Scotland and Wales)
- for the 2024 harvest only
Read the Authorisation for enrichment of grapevine products for 2024 harvest.
Importing wine
You do not need to provide a VI-1 certificate if you are importing wine:
- into Great Britain
- from the EU to Northern Ireland
You will need to provide an EU VI-1 pro-forma if you’re importing wine from outside the EU directly into Northern Ireland.
Paying tax on imported wine
Find out what tax and VAT you need to pay for wine imported into Great Britain.
Labelling wine imported into England from 1 January 2024
From 1 January 2024, new labelling rules come into effect for all wine imported into England. Wine imports will have to show the name and address of a business that:
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is based in the UK, Channel Islands or Isle of Man
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markets the wine under its own name
The name and address will be that of the Food Business Operator (FBO), or the importer, if the FBO is not based in the UK, Channel Islands or Isle of Man.
Wine that’s labelled with the name and address of an importer does not need to use the words ‘importer’ or ‘imported by’.
Wine labelled before 1 January 2024
Wine will not need to be re-labelled to comply with the rules if any of the following apply:
- it’s already been labelled and is being aged
- it’s already in the supply chain
- it was placed on the market before 1 January 2024
Wine moving to England from other parts of the UK, Channel Islands and Isle of Man
Wine moving to England from other parts of the UK, Channel Islands and Isle of Man must follow the same rules as wine that’s imported to England from any EU or non-EU country.
Registering as an FBO
Any business selling food and drink must register as an FBO. This includes businesses trading:
- from home
- from a mobile unit such as a van
- in temporary premises such as a stall or pop-up shop
- online
Companies involved with food distribution or supply that operate from an office should also register as an FBO, even if no food is kept at the premises.
If your food business operates in more than one location, you need to register each site with the local authority where they are based. If you are not sure whether you need to register or if you would like more advice, you can contact your local authority in England, Wales or Northern Ireland.
Labelling wine moving from England to Northern Ireland
Wine moving from England to Northern Ireland to be marketed in Northern Ireland, and that’s labelled with the name and address of the FBO must comply with the Northern Ireland retail movement scheme.
Wine that’s not labelled with the name and address of the FBO must show the name and address of the importer, to comply with EU law.
Labelling wine imported directly into Scotland and Wales
There are no changes to the regulations for wine imported directly into Scotland and Wales. Direct imports to Scotland and Wales by businesses based in either Scotland or Wales will need to label with the address of the importer, bottler or both.
Under the terms of the UK Internal Market Act 2020, products showing an FBO address can be marketed in Scotland and Wales where they were first imported into England. Similarly, products showing an importer can be marketed in England if they were first imported into Scotland or Wales.
Updates to this page
Published 31 December 2020Last updated 22 October 2024 + show all updates
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For the 2024 harvest, Defra has authorised the enrichment of grapevine products up to a maximum of 3.5%. This now applies to Great Britain.
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For the 2024 harvest, Defra has authorised the enrichment of grapevine products up to a maximum of 3.5% in England. Added information about this authorisation to the page.
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Updated with guidance on the new labelling laws for wine imports into England, coming into effect from 1 January 2024.
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Removed the second and third paragraphs in the section 'Labelling and selling wine imported from EU and non-EU countries to Great Britain.' Importer labelling requirements are being permanently removed at the end of 2023.
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Updated the imported wine labelling guidance. GB labelling changes have been delayed from 30 September 2022 until 31 December 2023.
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Updated because you no longer need a VI-1 to import wine to Great Britain or from the EU to Northern Ireland.
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First published.