Guidance

Advertising, marketing and communications spend controls

Follow this guidance to request spend approval for advertising, marketing and communications activity costing £100,000 or more.

Documents

Advertising, marketing and communications controls (PDF)

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Details

The advertising, marketing and communications spending controls are operated by the Government Communication Service (GCS) in the Cabinet Office. Email communications.controls@cabinetoffice.gov.uk for any questions about these controls.

Application forms are available on the GCS website.

Updates to this page

Published 9 April 2014
Last updated 5 January 2023 + show all updates
  1. Updated the list of types of spend which are in scope for the control; added links to templates and process guidance on GCS website

  2. First published.

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