Consumo Ético no Brasil [Ethical consumption in Brazil]
Abstract
Brazil has increasing numbers of consumers in higher socioeconomic groups, and government and business need to understand these new consumers. This Portugese-language report delivered by the Brazilian team's research project Ethical Consumption and Sustainable Public Procurement examines ethical consumption in Brazil, through a comprehensive theoretical study of governmental guidelines, legislation, research and scholarly works.
Citation
Bartholo, R.; Afonso, R.; Pereira, I. Consumo Ético no Brasil [Ethical consumption in Brazil]. (2012) 39 pp.
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