Standards Matter 2: Polling and Focus Group Research
The Committee commissioned Deltapoll to undertake polling and focus group research as part of its Standards Matter 2 review. Martha Radford Kirby provided additional analyis.
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Deltapoll undertook a representative survey of 1590 GB adults on 23-26 July 2021, asking a range of questions on ethical standards. Two focus groups were held on 24-25 August.
Additional analysis of the polling data, focusing on the demographic and political breakdown of attitudes, was provided by Martha Radford Kirby in collaboration with Professor Mark Philp.